A group project, the process of which went sideways… but still ended up on time and the client was happy with the result!

Adverty came to us with a brief to create a 1-minute video explaining the concept of In-Play ads to their target audience: game developers and companies. After debriefing we decided to focus on game developers and show them that ads will not ruin the games they worked so hard to create.

We split tasks between 4 people: character modelling, character animation, scene modelling, scene texturing & animation. My part was supposed to be scene modelling.

We went for a low poly look and decided to create four different gaming worlds to show diversity, how non-destructive ads are and how easy it is to apply them.

I started with scene design and tried to make them interesting but yet simple. I created opening and closing scenes, as well as four different gaming worlds: adventure, fantasy, underwater restaurant and cyberpunk worlds.

Halfway through the project because of some life events of group members, I had to jump in and help out with some of the textures and light for scenes. The process became a bit chaotic because we underestimated how much time certain tasks would require as it was our first time working on the 3D project.

I learned how to model in 3D during actual work. I tried hard surface modeling techniques, but it was not all applicable as we decided to follow a low poly look.

Scene renders

In the end, we helped each other with tasks. But one of the scenes is completely done by me:

If I were to work on this project again, I would definitely plan better and spend more time on texturing and lighting to make it even better quality and more atmospheric. But overall, I’m happy with the result, given it was my first time working with 3D.  If I were to work on this project again, I would definitely plan better and spend more time on texturing and lighting to make it even better quality and more atmospheric. But overall, I’m happy with the result, given it was my first time working with 3D.